Dance Base, Scotland's National Centre for Dance, is recruiting for the post of Head of Marketing & Development.
Reporting to the Chief Executive, you’ll ensure Dance Base and the Scottish dance artists we support reach audiences and customers effectively alongside raising income for Dance Base’s work from government, organisations and individuals.
As one of the organisation’s senior managers, you will play an active role in setting the strategy and delivery plans for the whole organisation with lead responsibility for the fundraising and marketing strategy and targets.
As marketing lead for the organisation, you will build increased interest in dance across Scotland for the benefit of Dance Base itself and Scottish dance artists more broadly, in particular through building and serving online communities of dancers and dance fans across the country. You’ll be responsible for the Dance Base brand, and how it is reflected and used for the benefit of the organisation and the Scottish dance sector, including the development of an effective online presence across the web and social media. You’ll support the public, professional, and health & wellbeing teams to design and deliver effective marketing activity for their work, in particular ensuring that our public class offer maximises reach, income and impact, and that our Edinburgh Festival Fringe Programme retains its global reputation.
As development lead for the organisation you’ll work closely with the Board’s Development Committee to set strategy and targets for fundraising across all sources. You’ll lead on fundraising from individuals and corporates and provide support to others who lead on fundraising from trusts and foundations and the public sector.
You’ll be a resource for Scottish dance artists to develop their own marketing and fundraising skills, delivering scheduled training and ad-hoc advice as possible.
As a senior representative of the organisation you’ll be expected to represent Dance Base and advocate for Scotland’s dance sector far and wide.
An experienced professional across marketing & development. You’ll have a track record, preferably in an arts and cultural context, in both developing audiences and customers and bringing in funding from government, organisations and individuals.
A passion for dance. You’ll love dance in many forms, and and understand the ways in which it can bring joy, health and wellbeing to so many.
A real interest in others as individuals. You’ll work best when collaborating with others and have demonstrated how you have built long term relationships with individuals to deliver results.
Experience with digital tools and technology. You’ll know how digital tools and technology can help in marketing and relationship management and have enough experience of these to know what would work in our context.
An understanding of the benefits that diversity and difference bring. You’ll actively seek out new perspectives and ideas and have a track record of removing the barriers that people and groups face.
Ambitious and keen to learn more. You’ll be excited by the opportunity to contribute to the success of a national organisation and the sector it serves, and through contributing seek to develop your own skills further.
We particularly encourage people from underrepresented communities to apply, including but not limited to disabled people, those who are D/deaf, Black/+ People of Colour, those from minority ethnic communities, those who are part of the LGBT+ community, and all those who feel their voices are not commonly represented.
Building networks and platforms
This role is a rare opportunity for someone to take a lead role in marketing & development in a national arts organisation. We’re looking for candidates who can demonstrate all of the essential requirements but understand that some candidates may be stronger in marketing than development or vice versa and will be willing to support the right candidate to develop further as required.
This Job Description is intended as a guide to the nature of the work required of this position; it is neither comprehensive nor restricted and is subject to review.
Salary: £34,000 per annum
Contract: Full time
Hours: 40 hours per week. Some evening and weekend working will be required.
Place of Work: The Dance Base office in Edinburgh. Working from home will be expected and encouraged in accordance with government safety restrictions. Occasional work in other locations as required.
Holidays: 32 days per calendar year, inclusive of 10 designated public holidays
Overtime: No overtime is payable but will be given as Time off in Lieu with the agreement of your Line Manager
To apply for the post, please complete the application form and Equal Opportunity form and send via email to:
email@example.com with your name and ‘MD21’ in the subject line.
Hard copy applications for the role will not be accepted because of pandemic-related postal disruption and temporary closure of the Dance Base office.
If you require the application form or job description in a different format (e.g. printed, large print, plain text etc.) please contact firstname.lastname@example.org.
The closing date for applications is Wednesday 3 February 2021 at 5pm and interviews will be held on week commencing Monday 8 February 2021.
Please note, CVs will not be accepted.
Dance Base is an equal opportunities employer and we are committed to promoting diverse, equal and inclusive spaces and welcome applications from people of all sectors of the community.
We look forward to receiving your application and thank you for your interest in Dance Base.
As users of the disability confident scheme, we guarantee to interview all disabled applicants who meet the minimum criteria for the vacancy.